English

Noun

booth babe ‎(plural booth babes)

1. A female model hired to represent a product and interact with consumers at a trade fair or similar event.
   • 2003, Maximum PC magazine

     But not every company needed a hottie PR rep or "booth babe" to catch our eye.

   • 2006, Tom Reichert, Jacqueline Lambiase, Sex in Consumer Culture

     And if a female convention specialist doesn't professionally approach the job, then she's "sitting there going, 'I don't know, I'm just a booth babe...

   • 2006, Eric Sink, Eric Sink on the Business of Software

     In my opinion, the absolute worst way to generate artificial interest is the tactic that is commonly known as the booth babe.